Home :: Review: Diet.com - Diet Personality (Diet Website)

Diet.com
(diet website)

Website: http://www.diet.com

Company Overview

Diet.com is a diet website that has been online since 1997. According to the company, they have over 300,000 active members that have completed the survey and have signed up with the online program. Diet.com centers on a diet program developed by Dr. Kushner. He is author of the book "Dr. Kushner's Personality Type Diet".

Dr. Kushner is a leading authority on weight loss and has treated thousands of overweight patients over his 20 year career. He is the Medical Director of Northwestern Memorial Hospital's Wellness Institute in Chicago. He has published over 1,000 articles and is the author of the newly released "Obesity Treatment Guide for Physicians". Dr. Kushner is a reputed international speaker and has appeared on Good Morning America and CNN.

Diet.com appears to be a major player in the web-based diet arena. Although they have been around since 1997, it wasn't until 2004 that they adopted Dr. Kushner's Personality Quiz, which brought them in to the spotlight and catapulted their web presence.

About the Weight Loss Program

Diet.com doesn't offer meal replacements or pre-packed food. Their plans are based on real foods available in supermarkets. The first step is to complete Dr. Kushner's personality quiz/questionnaire. It is designed to detect a person's eating habits ("eating personalities"), their attitudes towards eating and exercising and the ability to cope with certain situations.

Based on the results the dieter falls into one or several categories. For example, a person may be categorized as a "mindless muncher" when eating, an "all or nothing doer" regarding exercise, and a "can't say no pleaser" in coping.

The purpose of Kushner's method is to first identify a person's behaviors and attitudes. Then they provide specific advice that helps change these behaviors. The key here is that they help to "identify" the dieter's problem areas. Most people aren't conscious of their problem areas. Once they become aware of them, they can begin to change them with the proper guidance.

In addition to the personality profiles Diet.com offers customized meal plans complete with recipes and descriptions; designed to inform the dieter about good nutrition, meal satisfaction and proper weight loss.

There is also an emphasis on fitness with workout plans for beginners and athletes. Their instruction is designed in a way that actually makes physical activity enjoyable and easily adaptable into any lifestyle.

In addition, the program includes coping strategies in self improvement and behavior modification and is designed to identify emotions that trigger eating binges. And then offers real solutions and tools focusing on alternative actions intended to replace unnecessary snacking.

In summary, the plan focuses on raising a person's self-awareness (eating, exercise and coping personalities) and offers proven strategies designed for self-improvement. However they may still have certain questions, uncertainties and concerns. For this purpose, the plan offers extensive support to its members based on social interrelations.

Their support network includes discussion boards (over 40 bulletin boards), online chatting (chat rooms) and online tools (diet and fitness tracking software). They also inform members to reach out to their families for help and encouragement.

Diet.com encourages people to search its network of members to find others that have similar personalities. This way members can share similar experiences and goals, creating a sort of buddy system, while helping to develop a stronger support network.

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